Contact classes go stale
"Buyer" was accurate in 2022. They bought, sold, moved and started looking again since then. Nobody went back and changed the label.
iRealty watches what your contacts actually do, then tells your agents who to call. Before another agency gets there first.
Works with Reapit / AgentBox, Rex, VaultRE and ReNet. Live in 10 days.
Working with agencies across Australia and New Zealand









Seeing another agent's board out the front of a house you already had a contact for. It happens because a database only tells you what somebody typed into it years ago, not what those people are doing this week.
"Buyer" was accurate in 2022. They bought, sold, moved and started looking again since then. Nobody went back and changed the label.
They didn't say no. They said not yet. Two years on, no one has checked whether that has changed.
Some agents work their database every week. Some never do. The opportunity is the same either way, the outcome is not.
Someone reads three suburb reports and checks two sold prices, and nothing in your office knows it happened.
iRealty reads what your contacts do with the emails you already send, then hands your agents the short list. No one has to sort through thousands of records.
Contacts sync from Reapit, Rex, VaultRE or ReNet.
Listings, sold results and suburb reports, sent as you.
Opens, clicks and report downloads are tracked per contact.
Patterns that look like someone thinking about selling.
The name, the reason and the history, sent to their inbox.
A conversation with a reason behind it, not a cold dial.
Sending 15,000 emails is not the same as 15,000 people receiving them. Sent from a CRM, bulk mail looks like bulk mail and filters treat it that way. iRealty authenticates your own sending domain, so your database sees you in the inbox rather than in a folder nobody opens.
Last contacted March 2024. Active again over the past nine days.
iRealty shortlisted 47 vendors based on behaviour from an EDM campaign, and there were 100% warm leads in that group.
Adrian ReedIt is a great way to identify when someone is actively engaged in real estate again.
Patrick McKinnonThree questions, then a 15 minute walkthrough using your CRM and your database size. Not a generic product demo.
The only question is whether you find out before the board goes up.
Or call +61 468 004 358 and speak to someone who knows the platform.